How You Can Succeed With Periscope Marketing

There's more to Periscope marketing than just creating a Periscope page. If you're new to Periscope or your campaign hasn't seen results yet, you probably just need more information so you can be successful. Read on to learn what to do in order to market your business on Periscope.

periscope marketing campaign

Before you begin to use Periscope for marketing, consider if you really have the time to pull it off. You'll need someone to post at least once per day, and then you'll need to include other features such as a Promotions tab or polls. The only way to profit through a campaign such as this is with constantly updated content, but do you have the time?

Do not repost any pictures on Periscope that sensationalize tragedy. You may think there is nothing wrong with sharing a photo that insists people need to like it to show respect for a crime victim, but it is the total opposite. You will be looked at as someone that is trying to profit from the bad fortune of someone else.

When working on Periscope fan engagement through building conversation, lean towards posting easy to answer questions. If you post complex questions, you won't get many responses and you could even drive some fans away. Keep the questions simple, and aim for questions that only take a few words to answer. This will increase the interactivity surrounding your page.

Try using custom tabs on your Periscope page. When you first create your business Periscope page, you'll have general tabs like the Wall and Info tabs. Try extending your capabilities by creating your own custom tabs. Some businesses have tabs that contain links to various kinds of content like products, newsletters, and ongoing contests.

periscope marketing campaign

Do not repost any pictures on Periscope that sensationalize tragedy. You may think there is nothing wrong with sharing a photo that insists people need to like it to show respect for a crime victim, but it is the total opposite. You will be looked at as someone that is trying to profit from the bad fortune of someone else.

Never rely on anyone else's advice as to when the best time for updating your page is. While a non-profit may find people are more charitable on the weekend, that doesn't mean your customers aren't actually checking out your page at work. Do your own research to marketing on periscope figure out when you should be posting.

Offer something in exchange for signing up on your Periscope page. Having visitors register on your page lets you engage them in ongoing dialogue about your business. Offering them something, such as an entry in a sweepstakes, makes them more likely to register on your page and provide your business with valuable leads.

Keep track of how your page is doing. Monitor your Periscope page's traffic. What sort of posts and content seem to get the most attention from your customers? Take note of what really seems to interest people and what doesn't. Keep track of this information so that you can better plan for the future.

Figure out the best time for your Periscope posts. You will get more attention for your updates if you post them when your subscribers are checking Periscope. You could for instance share updates around noon if your subscribers are likely to check Periscope during their lunch break or share your updates during the evening.

periscope marketing campaign

Now you should see that it's not that difficult to work on a Periscope marketing strategy. It will take a little bit of time and some effort, but it is something that can be done by anyone who puts their mind to it. Use what you have learned here and get the word out about a product or service today!

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